Overview

Energizing Tennessee, powered by the Tennessee Advanced Energy Business Council and FirstBank, explores the latest news and insights about the advanced energy sector. The monthly podcast features conversations with advanced energy leaders and experts as they share their thoughts on transportation electrification, workforce development and this growing sector of our state’s economy.

Solution

To increase TAEBC’s visibility as the number one source of advanced energy news in the state, Piper Communications and TAEBC launched the Energizing Tennessee podcast, hosted by Cortney Piper. Piper Communications secured a sponsor for the podcast, created branding and messaging, and produced each episode. In its second season, the podcast has exceeded previous expectations.

Results

• 4K+ downloads
• Top 50% podcast
• 23 organizations represented
• 18 episodes